“Château” is a no go for American winemakers! At least, temporarily. The Bordeaux Wine Federation has obtained a respite from the possible deal to give American wine producers the right to use the venerated “château” label. The European Committee has decided to table this important decision, which France remains the only opposing country.
Experts from the 27 countries of the European Union will meet again (no date has been set) to discourse on the critical matter, a sensitive subject for the Bordeaux winemakers. The French agriculture minister, Stéphane Le Foll, reiterated France’s position: “Unlike the other European countries, France holds a particular bond with the château nomenclature. It is one of France’s most notorious labels in the winemaking industry. The remaining countries of the European Union do not attach as much importance to the word.”
French people remain extremely protective of their wines due to increasing competition on world markets. Since the 1976 “Judgment of Paris”, when California won a major blind taste test over French wines (aka the “tasting that changed the wine world”), wine relations and dealings have often had an edge. France pleaded “sacrilege” over the recent issue, and America will have to wait a little longer before their estate can become a “château”. This is yet another reason why patience is a virtue in the world of wine!
Related story: Will American Wines Be Able to Use The “Château” Mention?